Working with Gerard Hickey was a real experience, a young farmer who understands the value of branding to the next generation involved in the business. Located in Ardee, Co Louth, Hickeys Home Farm is a family owned business with three generations of the family involved in the day-to-day running of the farm. They are growers of quality potatoes, vegetables, cereals and beef for the Irish market. Potatoes are the backbone of their business and after we created an identity that reflected their Home Farm credentials we focused on their range of potatoes bags.
We went on to build a website, livery their trucks, brand out the farm shop with outdoor and internal signage, carrier bags, vegetable bags, stationery sets and much more. Gerard understands the power of design and good shelf presence in his packaging and has gone on to increase sales by 25% in the last twelve months.
Branding our business has had a very positive affect how we feel about our business and most importantly our bottom line”.